Privacy Policies

Last updated: August 16, 2022

This Website Privacy Policy (“Policy”) explains how information collected throughhttps://www.rauschcolemanhomes.com/ (the “Website”) is used, disclosed, retained, and protected.

This Policy applies only to information collected on this Website including electronic messages between you and this Website.

This Policy does not apply to information collected:

• Offline or through any other means, including on any other website or any third party including any websites for which a link is provided for or to from this Website.
• Any third party, including through any application or content that may link to or be accessible from or through this Website.

For the purposes of this Policy, the following definitions apply:

• Personal information means any form of information that allows the identity of an individual to whom the information applies to be reasonably inferred by either direct or indirect means.

Please read this Website Privacy Policy and the Terms of Use carefully before using this Website.  By using the Website, you consent to the collection and use of your personal information and other information as described in this Policy and the Terms of Use.  Please note that revisions and updates to this Policy may be made from time to time without notice. Therefore, you should review the terms of this Policy periodically to make sure that you are aware of how your information is collected and used.

Information We Collect

Information that you voluntarily share is collected when you input information into forms or messaging platforms hosted on the Website.  For example, you may elect to enter your information when you would like to Contact Us, when you the Submit Claim feature, or when you use the Buying Power Calculator.  This information, including personal information, may include, among other things:

• Your name
• Your email address
• Your phone number
• Your address
• Your geographic region
• Information about your income, debt, assets, and liabilities
• Information that you submit in documents, files, and attachments
• Information that you enter, in narrative or text form, into forms or other modes of submitting information through the Website

Some information may be automatically collected as you navigate on and through the Website.  Information, including potential personal information, collected in this way may include:

• Information about your internet connection
• Information about the equipment you use to access this Website
• Usage details
• IP addresses
• Information collected through cookies, web beacons, and other tracking technologies.

Use of Information

Information may be collected for general commercial purposes including, but not limited to:

• Providing information about our products
• Providing information about products and services of third parties
• Responding to requests and claims
• Marketing and advertising our products and services
• Requesting feedback
• Responding to legal requests
• Presenting the Website and its contents
• To fulfill any purpose for which the information is provided

Information collected automatically may include personal information or may be maintained with and/or associated with personal information collected in other ways or received from third parties.  We use this information to improve our businesses and our Website, including:

• Estimating our audience size and usage patterns
• Storing information about your preferences, allowing us to customize our Website according to your interests
• Recognize you when you return to the Website

Disclosure of Information

We may disclose aggregated information about users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or that you provide as described in this Policy:

• To our subsidiaries and affiliates.
• To contractors, service providers, and other third parties we use to support our business.
• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred.
• To fulfill the purpose for which you provide it.
• For any other purpose disclosed by us when you provide the information.
• With your consent.

We may also disclose your personal information:

• To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
• To enforce or apply our Terms of Use and other agreements, including for billing and collection purposes.
• If we believe disclosure is necessary or appropriate to protect our rights, property, or safety, our customers, or others.

Accuracy and Security

If you contact us to correct your information you believe to be incorrect, we will attempt to correct such any existing inaccuracies in a timely manner. We are concerned with the security of your information and are committed to taking reasonable steps to protect it. We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure.  Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

Cookies

This Website uses “cookies” and similar tracking technologies. A cookie is a small file placed on the hard drive of your computer. You may be able to refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website.

Some content or applications, including advertisements, on the Website are served by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies and/or web beacons or other tracking technologies to collect information about you when you use our Website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

Do Not Track

This Website does not currently respond to or monitor for Do Not Track browser settings.  

Children Under the Age of 13

This Website is not intended for use by children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect personal information from children under 13. If you are under 13, do not use this Website or provide any information on it or through any of its features or provide any information about yourself to us, including your name, address, telephone number, or email address. If we learn we have collected or received personal information from a child under 13, we will delete that information. If you believe we might have any information from or about a child under 13, please Contact Us.

Terms of Use

Please also see our Terms of Use, which describe the restrictions, disclaimers, indemnification and limitation of liability governing the use of the entire Website.

Contact Us

If you have any questions concerning our Website Privacy Policy, please Contact Us.

Texas Privacy Notice              

Last updated: July 1, 2024

This Texas Privacy Notice (“Notice”) is specific to Texas Consumers as defined by Chapter 541 of the Texas Business and Commerce Code (“Consumers”). It provides the categories of personal data processed by Rausch Coleman Homes and its subsidiaries and affiliates engaged in the construction and sale of homes (“Rausch Coleman”), the purposes for processing personal data,  the categories of personal data shared with third parties, the categories of third parties with whom Rausch Coleman shares personal data, and a description of the methods through which Consumers can exercise rights and make requests regarding personal data.

Please read Website Privacy Policy and the Terms of Use carefully before using this Website.  By using the Website, you consent to the collection and use of your personal information and other information as described in the Website Privacy Policy and the Terms of Use.  Please note that revisions and updates to this Notice may be made from time to time without notice. Therefore, you should review the terms of this Notice periodically.The Website Privacy Policy and Terms of Use are incorporated into this Notice in their entirety by reference.

For the purposes of this Notice, “personal data” or “personal information” means any information that is linked or reasonably linkable to an identified or identifiable individual.The terms “personal data” and “personal information” do not include deidentified data or publicly available information.

Categories of Personal Data We Process

Rausch Coleman may collect and or process the following categories of personal data:

Contact Information and Identifiers
These categories of information include information such as name, e-mail address, postal address, government-issued identification numbers, and telephone numbers.

Demographic Information
This category of information includes, but is not limited to, your geographic region and location, in addition to other information you provide including your age and geographic regions of interest.

Transactional Information, Commercial Information, and Consumer Information
These categories of information include information such as social security number, government-issued identification number, insurance policy information, financial information, banking information, payment card information, information about your income, debt information, asset information, telephone number, and any other information or category of information described in this Notice provided or received in contemplation of completing a communication, potential transaction, or transaction with you.

Device and Usage Information 
These categories of information include information that may be automatically collected as you navigate on and through the Website.  Information, including potential personal information, collected in this way may include:

• Information about your internet connection
• Information about the equipment you use to access this Website
• Usage details
• IP addresses
• Information collected through cookies, web beacons, and other tracking technologies.

Personal Likeness
This category of information includes photographs, audio recordings, videos, statements, and other representations of you.

Educational and Employment Information
This category of information includes educational and employment history and verifications.

Sensitive Information
This category of information includes personal data that we may receive that reveals racial or ethnic origin, religious beliefs, mental or physical health diagnoses, sexuality, citizenship or immigration status.

Information Collected by Cookies and Tracking Technologies
This Website uses “cookies” and similar tracking technologies. A cookie is a small file placed on the hard drive of your computer. You may be able to refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website. 

Please see the Website Privacy Policy for further information.

Information You Provide
This category of information is broad and includes any personal data you share with Rausch Coleman which may or may not be covered by one of the above categories of personal information.

Purposes for Processing Personal Data

Depending on the nature and the reason for which personal data is provided, Rausch Coleman may use personal data for commercial purposes including, but not limited to:

• Providing information about our products, 
• Providing information about products and services of third parties,
• Responding to requests and claims,
• Marketing and advertising our products and services,
• Marketing and advertising third party products and services you may be interested in,
• Requesting feedback,
• Responding and complying to and with legal requests and obligations,
• Presenting the Website and its contents,
• To fulfill any purpose for which the information is provided,
• Estimating our audience size and usage patterns,
• Storing information about your preferences, allowing us to customize our Website according to your interests,
• Recognizing you when you return to the Website,
• Transactional purposes including all processes associated with the purchase and sale of a home,
• Providing customer service and warranty requests,
• Processing information as disclosed or agreed to by you,
• For security purposes, including physical site safety and Website and electronic security,
• Managing contracts and contractual relationships and obligations,
• Conducting business activities that are compatible with the reason for which the information is provided,
• Interacting with you and processing requests.
• Communicating with you, and
• Improving our products and services.

Consumer Privacy Requests

Consumers can submit requests to exercise Consumer rights or appeal Rausch Coleman’s decision regarding a request at https://rauschcolemanhomes.com/privacy-request or by mailing a request or appeal to:

Rausch Coleman
ATTN: Privacy - Legal
4058 N College Avenue, Suite 300, Box 9
Fayetteville, Arkansas 72703

Rausch Coleman is required to authenticate the identity of the party making the consumer request by verifying the identity of the Consumer through reasonable means. Rausch Coleman may request identifying information in order to authenticate a consumer request. 

Rausch Coleman will respond to an authenticated consumer request no later than the forty-fifth day after the date of the receipt of the request. We may request additional time to respond, up to an additional forty-five days, depending on the complexity and number of requests.  If we decline to take action on a request, we will inform the Consumer of the justification for declining to take action and provide information on how to appeal the decision within forty-five days. 

Rausch Coleman shall provide information in response to an authenticated consumer request free of charge no more than twice annually per Consumer. If a consumer request is manifestly unfounded, excessive, or repetitive, Rausch Coleman may charge the Consumer a reasonable fee to cover the administrative costs of complying with the request or may decline to act on the request. 

Categories of Personal Data Shared with Third Parties

All categories of personal information may be shared with third parties in relation to the purposes stated in this Notice, subject to applicable law and Consumer privacy rights.

Categories of Third Parties We Share Personal Data With 

Companies Affiliated with Rausch Coleman
Companies that have common ownership with Rausch Coleman and their agents, employees, and representatives.

Service Providers and Trade Partners
Service Providers may, among other things, help Rausch Coleman communicate with you, provide marketing services, or help provide services to you as part of a communication or transaction with you.  Service Providers may also provide technology-based services and software solutions that require input of your information so Rausch Coleman can communicate with you or perform its business with you. Trade Partners or subcontractors provide services related to development of communities and building homes and may need your information to provide services in relation to your home.

Financial Institutions
There may be financial institutions and payment processors involved in your transaction.  If required, your information will be shared in order to complete your transaction or contract requirements.

Parties Involved in Your Transaction
Depending on the nature of your transaction or contract with Rausch Coleman, there may be necessary third parties involved in the transaction, and Rausch Coleman may share information as appropriate with those third parties.

Other Third Parties
Rausch Coleman may share your information with third parties when required by law to do so or in complying with legal requests. Additional third parties may receive information when related to a purpose identified above.

Terms of Use

Please also see our Terms of Use, which describe the restrictions, disclaimers, indemnification and limitation of liability governing the use of the entire Website.

Contact Us

If you have any questions concerning our Website Privacy Policy, please Contact Us.